Lanzhou Great Wall Electrical Corporation(shortened as GWE)is a state-owned listed holding company.In December of 1998,GWE successfully listed on the market of Shanghai Stock Exchange(Stock code:600192),its total assets are more than 2.7 billion Yuan.GWE is mainly engaged in researching,developing,producing and providing LV,MV,HV switchgear equipment and electrical components,industrial electrical automation control devices,new energy control system,integrated system solutions for hydropower power station and etc.
In 2010 its overall sales revenue reached to 2.86 billion Yuan,Business scale and competitive strength is the 29th among Chinese electrical companies in 2009,and the 53rd among global electrical listed companies in 2010.The company won many honorary titles,such as“Progress Management Model Enterprise of National Machinery Industry”“Competitiveness Star of Chinese Machine Tool Industry”“Quality and Efficiency Advanced Enterprise of national machinery industry”“100 top-list influence enterprise of Electrical industry”and so on.Chairman Mao Zedong,Jiang Zemin,premier Zhu Rongji,Mr.Zou Jiahua and many other PRC top leaders visited our company and gave high appraisal.
After 40 years reformation and development,the company now has six wholly-owned subsidiaries,four holding subsidiaries and five share-holding subsidiaries,and formed three industrial structure with the electrical equipment as the main industry,new energy project integration,vegetable and fruit juice processing as the two wing industries.For many years，in order to improve efficiency and scientific management level,Great Wall Electrical goes on reforming,industry innovation and implement efficient,standardized parent-subsidiary group management system guided by the enterprise values of“Human love,Speciality persistence,bold in making innovation,Honesty efficiency”.
First-class products create first-class achievements,according to the market strategy of“facing market,adapting to the market,servicing market and management policy of“quality-oriented,customer first,accordance with the law first,mutual benefit”,the company sets up more than 300 marketing office all over the country and formed a rapid,smooth marketing and after-sales service system.The company’s products have high reputation popularity and influence in power generation,transmission and distribution,metallurgy,petroleum,chemical,coal,transportation,construction and other industries,and have used in Antarctic Great Wall and Zhongshan Station,Yangtze River Three Gorges Project,Shenzhou VI,ShenzhouⅦand human-carried space flight project,Bird's Nest Olympic stadium,Qinghai-Tibet Railway,Beijing Subway and other Chinese national key projects,the company’s products not only cover all over the country but also export to about 50 countries and regions in European,America,Asia,Africa.Export sales contribution rate of key products is 20%.
Facing the new situation,new opportunity,new challenge,Great Wall Electrical clear its“the 12th Five-Year Plan”comprehensive strategy as“1215”strategy,that is：“Emphasizing one core business,developing two industry,setting up one industry park,building five manufacture base”.Implementing its tactical initiatives as“Unify brand image,optimizing resources configuration;Focusing on system integration,division of labour based on specialization;exerting regional advantage,enhancing enterprise's competitiveness;promoting western electrical city construction,creating GWE’s industrial cluster”,to achieve the target as overall sales revenue reach to 5.0 billion RMB by the end of“the 12th Five-Year Plan”.